Dec 03, 2023  
2022-2023 Academic Catalog 
    
2022-2023 Academic Catalog [ARCHIVED CATALOG]

Business and Marketing Management Technology, A.A.S.


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Sandy Clark, Program Coordinator/Instructor

Between one-fourth and one-third of the civilian workforce in the United States performs marketing activities. Marketing offers career opportunities in areas such as e-commerce, professional selling, advertising, retail buying, management, and wholesaling. Marketing career opportunities also exist in non-business organizations such as hospitals, parks and recreation, armed forces and government agencies.

Marketing Technology - Management Emphasis is a field of study for students who aspire to attain a management position. This program allows the student to apply theories of management to decision-making experiences.

In order to progress in the BOT program, students must earn a grade of “C” each BOT course, English Comp I, and Math/Science w/lab elective course. Students are also required to maintain a grade point average of 2.0 or greater (cGPA) through their program of study.

Minimum admission requirements (in additional to general requirements):

Attain a 15 composite score on the ACT;

Or

Score a 230 or higher on the ACCUPLACER NG Reading Section and a 230 or higher on the ACCUPLACER NG Arithmetic Section;

Or

Earn a “C” or above in ENG 0124 - Intermediate English and Reading ;

Or

Complete 15 semester hours of college level coursework excluding developmental coursework with a ‘C’ average or above at an accredited college or university.

To be considered full-time, students in the Business and Marketing Management Technology Program must be enrolled in 15 or more semester credit hours at MCC.

Work Force Solutions  

Course of Study:


First Year


First Semester


Semester Hours 15

Second Semester


Semester Hours 15

Business and Marketing Management Career Certificate/30 Hours


Second Year


First Semester


Semester Hours 15/16

Business and Marketing Management Technical Certificate/45 Hours


Second Semester


Semester Hours 15

Total Semester Hours 60/61


Business and Marketing Management Associate of Applied Science/60 or 61 hours

Instructor Approved Electives


Instructor Approved Electives include but are not limited to:

Fashion Marketing Concentration


  • FMT 1213 - Fashion Marketing
  • FMT 2513 - Image and Wardrobe Consulting
  • FMT 1133 - Introduction to Fashion
  • MMT 2423 - Retail Management

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